Google Ads Audit – Lawyers
In-depth Google Ads Audit - Lawyer Case Study (Free)
Price $1,500 – $2,500
Limited Quantity* Offer: Our Google Ads Audit process has been tested and refined after hundreds of audits over the years and has helped our team identify wasted ad spend and missed opportunities to increase profitability for our clients.
This is the first step we take with any prospective client BEFORE we begin working with them to make sure we have a solid strategy for increasing their Google Ads ROI.
Not convinced? Here’s some feedback we received after a recent audit…
We’re not just good at audits. Here’s a few of our reviews…
What can you expect from the audit?
This Audit IS
- Designed to uncover areas that are costing your business money or have a poor ROI based on your goals
- To determine whether your campaign goals are being executed intelligently with the best chance of success
- Guaranteed to provide actionable insights that can increase performance whether you work with us or have another agency take our suggestions and implement them
- The first step we take with any new prospect to determine if, and how, we think we can help and allows them to get to know our approach to paid search campaigns
This Audit is NOT
- An automated script blindly spitting out metrics based on assumptions with no actionable takeaways
- Performed by a VA or some low-level ppc manager that has an entry level understanding of paid traffic campaigns
- A sales gimmick designed to make you or your agency look like they are doing a terrible job
Some of the areas covered in the audit are
Assess Overall Goals
- We review the business and goal info you provide to determine the likelihood of reaching your goals and the best strategy to do so using Google Ads.
Review Conversion Data
- Conversion & revenue tracking data are reviewed to determine if there are any issues with the reliability of data and how that might be affecting campaign optimizations.
Campaign Settings
- We review your account and campaign settings like ad rotation, location targeting, etc. to determine if there is anything that is hindering performance, not in-line with best practices, or contributing to wasted ad spend.
Ad Copy Review
- We also look at ad copy based on the business info provided, where traffic is landing, grammatical errors, and how relevant they are to the keywords triggering them, among other things.
Keyword Performance
- We review a plethora of keyword data such as match types, search terms reports, average positions, negative keywords, profitability, etc.
On-site Factors
- We look for any landing page and website issues that might be hurting the conversion process for would be leads/buyers.
You get the all the value of our paid audit, at no cost…
To sum it up, this Google Ads Audit is the same audit process we follow for clients who pay us $1,500-$2,500 (depending on the size of their ad budget). We review the audit findings with you on a call for you or your agency to implement as needed.
Have your AdWords audit completed in 4 easy steps…
Step 1 : Provide Business
Details
Details
Fill out our online form that gives us some basic information about your business and goals for the campaigns, target metrics, and your product/service that we’ll need before starting the audit.
Step 2 : Grant Access
to Google
to Google
Grant us access to your Google Ads account via our Google Ads MCC. There is no need to share your password and access can be revoked once the audit is complete. For agency partners, we can use your access so your client doesn’t see our MCC request.
Step 3 : Wait 24-48
Hours
Hours
Once we have everything we need from Steps 1 & 2 we will begin the audit. It typically takes 1-2 business days to complete.
Step 4 : Review Audit
Findings
Findings
Once the audit is complete we will schedule a time with you to discuss our findings on a brief 30 min call and forward you our documented findings for your records.